Our Loyalty Programme

Our loyalty programme

The List

A little thank you that grows with every order. Join automatically, enjoy more as you return, and leave the rest to us.

Discover your benefits ↓

Loyalty, beautifully rewarded

You’re on the list from your very first order.

No points to count. No forms to fill in. Simply shop with us and your place in our loyalty programme begins automatically. As your relationship with us grows, your rewards can too.

Level one

The List

Your first step, with an always-on thank you.

  • Join automatically after your first purchase
  • Enjoy 10% off every future purchase
  • No points, sign-up form or waiting period

Your loyalty profile begins with your first order and grows each time you shop with us.

Level two

VIP

For the customers we love welcoming back.

  • 15% off every purchase
  • Access to genuinely exceptional, VIP-only offers
  • Private promotions sent directly to your inbox

VIP status is by invitation. Our exact criteria are part of the secret—but returning customers are always noticed. If you’re upgraded, we’ll let you know by WhatsApp.

Level three

VVIP

Our highest level, reserved for our very best customers.

  • Complimentary samples of selected new launches
  • Exclusive promotions created for VVIPs
  • Elevated, personal service—including extra-speedy delivery when you need it

VVIP membership is our most exclusive invitation and our way of giving something extra back to the customers closest to us.

How it works

Shop. Return. Be surprised.

There’s nothing for you to manage. We keep track of your relationship with us and make sure loyalty never goes unnoticed.

Make your first purchase

You’ll automatically join The List and receive 10% off future orders.

Keep building your profile

Your purchases and product reviews all help tell your story with us.

Look out for your invitation

If your status changes, we’ll contact you directly with the good news.