About Us

Lit Lashes – Effortless Beauty, Made for You

Founded in 2021 and proudly based in Dubai, Lit Lashes is a female-founded, female-run beauty brand on a mission to simplify glam for everyday women. We specialize in DIY lash systems that empower you to achieve salon-quality lashes from the comfort of your own home — with zero appointments, zero downtime, and zero stress.

💕 Who We Are

Lit Lashes is more than just lashes — we are a community of women building beauty on our own terms. Our team is 100% female, and we believe in lifting each other up through confidence, connection, and creativity.

From our studio in Dubai, we design and test every product with one goal in mind: make beauty easy, accessible, and long-lasting. Whether you're a busy mom, a career woman, or both — we’ve got you covered (and curled).

✨ What We Stand For

  • Empowerment through simplicity – no more complicated beauty routines
  • Quality you can trust – safe ingredients, strong hold, and natural finish
  • Inclusivity – lashes made for all eye shapes, styles, and skill levels
  • Sisterhood – women supporting women, every step of the way

🌍 Our Dubai Roots

Born in one of the most dynamic cities in the world, our brand reflects Dubai’s fearless spirit, high standards, and love of beauty. We’re proud to be a homegrown business that champions local talent and women-led entrepreneurship.


Ready to light up your look?
Explore our best-selling lash kits, watch our how-to tutorials, and join a growing community of lash lovers who do beauty their way.

📍 Dubai-based. Female-powered.
💫 Lashes that stay lit — just like you.